Sounds Australia Teams Up With ARIA For Funding Deal

Published by: Noise11 Website

Australian music export group Sounds Australia has announced ARIA as a funding partner, enabling them to offer further support to Australian musicians trying to break overseas.


ARIA’s funding is in addition to funding already provided by PPCA (Phonographic Performance Company of Australia).

Sounds Australia’s goal is to ensure 5% of all music consumed globally by 2030 comes from Australian artists. Goldman Sachs estimates this will be valued at $50 billion.

“The music business is increasingly a global business, and Sounds Australia plays a pivotal role in helping our local artists and labels reach audiences around the world,” Dan Rosen, Chief Executive of ARIA and PPCA said in a statement. “ARIA and PPCA are proud to be working with the incredible Sounds Australia team as we take Aussie music to the world in 2020 and beyond. The opportunities for global careers are greater than ever, and I look forward to seeing more Australian artists and labels achieving success on the international stage in the decade to come.”

Sounds Australia’s Millie Millgate added: “The addition of ARIA as a major funding partner as we head into Sounds Australia’s second decade truly reflects the significance of export and the commitment the Australian music industry is collectively making towards the success and future of our artists internationally. We’re very excited to be working with Dan and the ARIA Board to further advance Australian music, particularly with respect to increasing content on global streaming services and providing new and exciting digital opportunities.”

Other Sounds Australia financial backers include: Department of Communications and the Arts, DFAT, Creative Victoria, Arts SA, Arts Queensland and Create NSW, along with peak publisher’s organisation AMPAL.

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