Rage Against The Machine have raised millions for charity through tickets sales for their recently announced reunion tour.
The band, who will be touring extensively throughout North America, the UK and Europe this year launched an initiative to combat ticket scalpers.
To stop ticket scalping as much as possible, Rage Against The Machine held back 10% of their tickets available at each of their announced shows, selling them higher than standard tickets. All proceeds from those ticket sales is set to go towards local charities.
The shows, which are set to be the first for Rage Against The Machine in over a decade, have already begun selling quick. Currently, the band has raised over $3 million dollars in the first 48 hours of tickets being on sale. Tom Morello updated fans on Twitter over the weekend, noting that approximately 85% of the scalping market had been stopped as a result of this charity initiative.
Yes. Read it. 10% of all Tix reserved for charity. 100% of money above base price on each ticket goes to charities in that city. Charity price fluctuates to counter scalping. When we have final numbers will list charities. Over $3m raised for charity in first 48 hrs. https://t.co/ynAbtrSQT0
— Tom Morello (@tmorello) February 15, 2020
Rage Against The Machine added more shows to their tour, answering the demand of fans. Supported by Run The Jewels, the tour kicks off in Texas this March and will be taking in highly anticipated sets at Coachella, Boston Calling and Firefly music festivals.
This month, Splendour in the Grass quashed rumours of the band appearing in Byron Bay this winter. Their 2020 line up is coming this Wednesday, for those playing at home.
Unfortunately and just for those still hoping, RATM can’t make Australia around Splendour, we tried our very best.
Gepostet von Splendour in the Grass am Mittwoch, 5. Februar 2020
This was originally published at https://tonedeaf.thebrag.com/rage-against-the-machine-raise-over-3-million-through-anti-ticket-scalping-initiative/ by Tone Deaf